In the past I have been pretty scathing about the ‘This is Fly’ magazine. In particular the design and artwork. In my view it was a classic case of form taking over from function, a classic design error and trap. The design was so bad it completely eroded any notion of good readability.
This was a real pity – much of the content was excellent – if you could extract it from the design, layout and artwork distractions and confusion. I gave up reading the magazine it was just all too hard.
But all that has now changed, the June/August edition features a complete design make-over. Readability is now great, and content is now king. As it should be. And the content is still mostly great.
Now a good read.
Comments on this entry are closed.